Resources | Branding + Website Design | The Meraki Collective
For your online business!

THE TOOLS + RESOURCES WE USE AND highly RECOMMEND

Whether you’re totally new to online business or you’re in the process of creating your first product, having the right tools can make all the difference in your business!

We’ve compiled a list of tools we use in our business from website hosting to photography equipment because let’s be real, it can be super overwhelming reading review upon review when you’re trying to get things DONE! Some of the links below are affiliate links which means we earn a small commission if you make a purchase after clicking on our link but please note that we would never recommend something we don’t use and love!

xoxo, -Marissa & Eddie

WEBSITE TOOLS + RESOURCES

HOSTING: SITEGROUND is our go-to hosting platform for all of our websites and passion projects. We love the performance and high-support ratings!

HOSTING: BLUEHOST we recommend bluehost for clients that are totally new to online business because they have amazing customer service, affordable plans and a beginner-friendly platform.

WEBSITE BUILDER: ELEMENTOR is the worlds leading WordPress page builder and we’re obsessed! We build all of our websites with Elementor and teach you how to use it in our DIY website course.

EMAIL-MARKETING: CONVERTKIT is the only email marketing platform we use because they excel in empowering entrepreneurs to build online businesses. From email funnels to segmenting, ConvertKit does it all!

ONLINE BUSINESS MUST-HAVES

WEBINAR PLATFORM:EVER-WEBINAR We use EverWebinar for our automated masterclasses. This is a powerful and convenient tool to grow your email list with live and evergreen options.
COUNTDOWN TIMER: DEADLINE FUNNEL We use Deadline Funnel to convert more of our leads into customers with personalized automated marketing campaigns that are non-spammy or overwhelming.

COURSE PLATFORM: LEARN DASH
is the most trusted and customizable LMS systems (learning management system) and we love it! We use it exclusively for our courses on social media, branding and design.

COURSE PLATFORM: TEACHABLE is the most trusted and customizable LMS systems (learning management system) and we love it! We use it exclusively for our courses on social media, branding and design.
MEMBERSHIP-PLATFORM: MEMBERVAULT We love using MemberVault for our free challenges, paid 1:1 services and private client area. We also highly recommend it to new and experienced online service providers or membership creators.
SHOPPING CART: STRIPE We love using Stripe instead of other free platforms because customers never have to leave your site to checkout. Stripe is also user-friendly and easy to integrate with most plugins!
ECOMMERCE-PLUGIN: WOOCOMMERCE We recommend WooCommerce for clients that want to have an online store for their business. It’s flexibility, all-in-one options and awesome customer support allow you to create the online store you want. TRY WOOCOMERS

ORGANIZATION FOR YOUR BUSINESS

PROFESSIONAL SYSTEMS: G SUITE FOR BUSINESS We can’t imagine running a business without the whole collection: Gmail, Docs, Drive, Calendar and more. Whether you’re new to business or have plans to grow, G Suite is a must have!
PRODUCTIVITY: CLICK UP We’ve replaced productivity apps and unnecessary meetings with ClickUp. Systemizing and organizing your tasks, projects and goals with ClickUp is truly a game changer! .
FILE STORAGE: DROPBOX We use Dropbox to organize our clients’ content for our semi-custom website launches. It allows us to stay organized and work smarter so we can provide an amazing client experience.
ONLINE SCHEDULING: CALENDLY We’ve used Calendly in the past and highly recommend it for client calls or free consultations. Its simplicity and powerful features make this a game changing tool for beginners and experts alike.
ONLINE SCHEDULING: ACUITY We use Acuity to schedule our free consultations as well as our client strategy and coaching calls. We love the customizable and advanced options for subscriptions, packages and more!
VIDEO CONFERENCING: ZOOM We’ve found Zoom to be the easiest and best meeting and video conferencing solution and use it exclusively for all of our coaching and strategy calls. High quality and simple to use, can’t beat that!

CONTENT CREATION TO MARKET YOUR BRAND

ADOBE SUITE FOR CREATORS Whether you’re an aspiring content creator or just looking to take your visual marketing skills to the next level, Adobe Suite is the best to create marketing collateral and to complete client projects. From Photoshop to Lightroom, this is a creator’s dream!
VISUAL CONTENT: CANVA We adore Canva because anyone can create awesome visuals and graphics even without tech or graphic design skills. They provide templates and endless possibilities for newbies and experts alike, we recommend it to all of our clients!
VISUAL PROJECTS: CREATIVE MARKET We love using Creative Market to bring our projects to life! Whether it’s for a logo, detailed graphic, unique font, background or design template you can be sure a talented artist has created what you’re looking for on Creative Market!
SOCIAL MEDIA: PLANOLY We love Planoly to manage and plan our Instagram content, this has been a life saver for us! They make it easy to create a cohesive feed and schedule your posts so Instagram doesn’t take over your life!
FREE STOCK PHOTOS: UNSPLASH Not only do we share free stock photos on this beautifully curated and artist-driven platform but we also use it to find amazing photos for our blog and client projects! This is definitely a favorite!
VIDEO PLATFORM: VIMEO We use Vimeo to host all of our videos inside our courses and our client portal and we love it! They offer priority support, advanced storage and awesome privacy control options for online service providers and businesses.
PHOTOGRAPHY: FOR BEGINNERS If you’re new to photography (and video) and you want to create content for your website or social media, check out our curated photography equipment kit for beginners.
VIDEO: FOR BEGINNERS Whether you’re filming for YouTube, Instagram, Facebook or your blog we’ve gathered our video equipment recommendations for beginners and experienced creatives alike in this kit.
BOOKS: BUSINESS + MINDSET This might be our favorite kit yet! A curated collection of books for mindset and business success for new business owners and experienced entrepreneurs. These books are powerful, inspiring and beyond motivating!
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